News & Updates
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Mobile App Update: Watermarking and Media Optimization for Social Planner
April 21, 2025
No more jumping between design tools, resizing images, or manually editing assets for every channel!
Automatically applying a watermark ensures your logo or brand tag appears across all content, no matter the channel. Just toggle the Watermark option under Advanced Settings while creating a post on mobile.
With Media Optimization, your uploaded images are automatically resized and formatted to meet the unique requirements of each social platform (Instagram, Facebook, LinkedIn, etc.).
How to Use These Features?
- Open the Social Planner in your mobile app
- Start creating a new post and upload your media
- Under Advanced Settings, toggle on:
- Watermark to apply your branding
- Media Optimization to auto-format for every platform
- Publish your post across channels
This update introduces support for uploading audio files with the MIME type audio/wav, in addition to the previously supported audio/x-wav. Purpose To expand file compatibility and improve user experience by ensuring broader support for audio uploads, particularly the commonly used audio/wav format. What Changed Before: Only the MIME type audio/x-wav was supported. Now: The system now supports both audio/x-wav and audio/wav MIME types. This update improves compatibility with different audio file exporters and recording tools that use audio/wav.
You can now create higher-quality, platform-specific AI content in Social Planner with our all-new, guided content questions powered by Content AI. What’s Changed? Adaptive Experience: The content generation form now adapts to your selected platform (Facebook, Instagram, LinkedIn, etc.) and content type (Post, Reel, etc.), asking only the most relevant questions. Brand Voice Integration: Brand Voice fields are auto-filled wherever possible for consistent, on-brand content. You can still override or add extra details as you wish. Streamlined Workflow: Mandatory fields are always visible, while optional questions are neatly tucked into a collapsible menu - expand them whenever you want more control. Clearer Content Goals: The new questions help you clarify your key message, content goal, CTA, and more - tailored to each social platform and content type. How Do I Use This? Go to Marketing → Social Planner. Click the "+ New Post" button. Under the dropdown, select "Content AI" to launch the new experience. Try it out and share your feedback for the generated content
