News & Updates
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Ad Manager Updates for Google Ads
April 25, 2025
Are you using the built-in Ad Manager in your JourneyCARE account? We've sprinkled in even more awesomeness.
Now, the Google Ads campaign builder has more configuration options aimed at providing you with more flexibility, control, and targeting capabilities.
The updates include:
- Support for up to 15 Headlines & 4 Descriptions
- Keyword Match Types (Phrase, Broad, Exact)
- Bid Strategy: Maximise Clicks with CPC (Cost Per Click) Cap
- Gender and Age Targeting
- Display Path Inputs for Cleaner URLs
Customers completing a $0 order through Forms or Surveys can now skip card entry altogether. With the new Require card for $0 orders setting on the Sell Products element, payment fields are automatically hidden when the total is confirmed as $0 and there are no recurring charges. This also applies to orders made free through a 100% discount, while subscriptions and free trials will continue to require a card. Existing Forms and Surveys remain unchanged unless the setting is turned off.
WhatsApp conversations can now move seamlessly from messaging to voice, with WhatsApp Calling generally available on both web and mobile. Teams can make and receive calls directly within the conversation, manage calling hours and permissions, route calls to the right team members, and record outcomes through customizable call dispositions. Call results can also trigger automated follow-ups and appear in call reporting, giving teams a clearer view of what happens after each conversation. With calling built into the existing WhatsApp experience, businesses can resolve complex questions faster, respond to high-intent leads more effectively, and keep the full customer interaction in one place.
