News & Updates
Innovating every single day to help you attract, engage, and serve your members
Ad Manager: Sales objective for Meta Ads
March 27, 2025
Our dev team continues to work toward the goal of making management of your ad campaigns directly inside of JourneyCARE as powerful as using Meta's own Ad Manager.
The latest update allows you to optimize your campaigns for high-value actions, such as purchases, lead generation, and customer inquiries. This feature is designed to help businesses reach people who are most likely to convert, increasing return on ad spend (ROAS).
We now fully support conversions from both website and messaging apps such as Facebook, Instagram, and Whatsapp.
This update introduces support for uploading audio files with the MIME type audio/wav, in addition to the previously supported audio/x-wav. Purpose To expand file compatibility and improve user experience by ensuring broader support for audio uploads, particularly the commonly used audio/wav format. What Changed Before: Only the MIME type audio/x-wav was supported. Now: The system now supports both audio/x-wav and audio/wav MIME types. This update improves compatibility with different audio file exporters and recording tools that use audio/wav.
You can now create higher-quality, platform-specific AI content in Social Planner with our all-new, guided content questions powered by Content AI. What’s Changed? Adaptive Experience: The content generation form now adapts to your selected platform (Facebook, Instagram, LinkedIn, etc.) and content type (Post, Reel, etc.), asking only the most relevant questions. Brand Voice Integration: Brand Voice fields are auto-filled wherever possible for consistent, on-brand content. You can still override or add extra details as you wish. Streamlined Workflow: Mandatory fields are always visible, while optional questions are neatly tucked into a collapsible menu - expand them whenever you want more control. Clearer Content Goals: The new questions help you clarify your key message, content goal, CTA, and more - tailored to each social platform and content type. How Do I Use This? Go to Marketing → Social Planner. Click the "+ New Post" button. Under the dropdown, select "Content AI" to launch the new experience. Try it out and share your feedback for the generated content
